Looking for a ServiceNow alternative that delivers enterprise-grade ITSM and ESM without the complexity or cost? Alemba Service Manager (ASM) offers the same powerful capabilities in a more affordable, intuitive, and flexible platform - purpose-built for medium-large tier organisations.
Why Organisations Are Moving Away from ServiceNow
Many IT leaders love what ServiceNow can do, but not the cost, complexity, and dependency that come with it.
Mid-enterprise organisations are increasingly switching to more agile, cost-effective ITSM platforms like Alemba Service Manager that deliver faster value and lower total cost of ownership.
- ✅ Lower Total Cost of Ownership
 - ✅ Faster Deployment and ROI
 - ✅ No-Code Workflow Builder
 - ✅ Predictable Licensing and Unlimited Self-Service
 - ✅ Reduced Consultancy Dependence
 
Alemba Service Manager vs ServiceNow Comparison Table
| Criteria | Alemba Service Manager (ASM) | ServiceNow | 
|---|---|---|
| Total Cost of Ownership | Affordable agent licenses and site license for unlimited self-service portals across IT, HR, Finance, Facilities. Predictable costs as service management expands. | High license fees. Additional charges for HR, Finance, and other departmental portals. Costs increase rapidly as adoption grows. | 
| Workflow Design | GUI-driven, drag-and-drop workflow builder (like Visio). No coding required – easy for admins and process owners to maintain. | Code-driven (JavaScript and proprietary development). Requires specialist ServiceNow developers, increasing cost and slowing agility. | 
| Implementation Speed | Out-of-the-box ITIL-aligned processes (Incident, Change, Request, Problem, Service Catalogue, Knowledge, CMDB). Fast deployment with minimal tailoring. | Requires heavy customization and consultancy. Long implementations, often months or years, before value is realized. | 
| Consultancy Dependency | Designed for configuration over customization. In-house teams can adapt and manage the platform, reducing reliance on external consultants. | Significant ongoing consultancy costs for updates, changes, and custom workflows. Creates dependency on certified ServiceNow partners. | 
| Licensing Flexibility | One license model covers enterprise portals. Enables expansion across departments without extra cost. | Pay-per-portal model. HR and other departmental portals charged separately, penalizing enterprise-wide adoption. | 
| Scalability | Scales easily across IT and business functions with no hidden cost for extending to HR, Finance, or Facilities. | Scales technically, but at a steep financial cost due to additional licenses and consultancy. | 
| Time to Value | Rapid deployment – organizations can go live in weeks. | Slower time to value – often requires months of design, customization, and consultancy. | 
| Ownership | Empowers ICT teams and process owners to own, adapt, and evolve service management independently. | Ownership often tied to external ServiceNow developers and consultants. | 
Alemba Service Manager vs ServiceNow comparison table
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Why ASM Is the Cost-Effective ServiceNow Alternative
When it comes to enterprise service management, many mid-sized organisations find that ServiceNow’s costs and complexity outweigh its benefits. Alemba Service Manager (ASM) offers a simpler, more affordable alternative, delivering the same enterprise-grade capabilities with faster deployment, lower total cost of ownership, and no hidden fees.
Cut ITSM Costs by Up to 40% Compared to ServiceNow
ASM delivers enterprise-grade ITSM and ESM at a fraction of the cost. With affordable agent licenses and a single site license for unlimited self-service, you can extend service management across IT, HR, Finance, and Facilities without extra portal fees. Unlike ServiceNow’s per-module pricing, ASM keeps costs predictable as you scale.
Get ITIL-Aligned Service Management Up and Running in Weeks
Deploy faster and start seeing value sooner. Alemba comes with a full suite of pre-configured, ITIL-aligned processes for Incident, Change, Request, Problem, and more. Organizations can go live in weeks - not months - avoiding the lengthy and expensive customisation often required with ServiceNow.
Design and Automate Workflows Without Developers
Create and manage workflows visually using ASM’s intuitive, drag-and-drop designer. No coding or specialist ServiceNow developers required. This no-code flexibility empowers your teams to adapt processes quickly, reduce delivery bottlenecks, and save thousands in consultancy costs.
Own and Manage Your Platform Without Expensive Consultants
ASM is built for configuration, not custom code. That means your in-house teams can easily maintain and evolve the platform without relying on costly external consultants or developers. The result is lower ongoing costs, greater agility, and complete control over your service management roadmap.
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Trusted by Leading Organisations Worldwide
From NHS Trusts to global enterprises, hundreds of organisations trust Alemba to deliver powerful IT and enterprise service management - without the ServiceNow price tag.
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Real-World Results: Why Customers Switched from ServiceNow
Across healthcare, financial services, manufacturing, and the public sector, organisations are choosing Alemba Service Manager (ASM) as a simpler, more affordable alternative to ServiceNow. The results speak for themselves — faster implementation, lower total cost of ownership, and empowered teams who no longer rely on costly developers or consultants.
Healthcare Provider Cuts ITSM Costs by 35%
A mid-sized healthcare organisation moved from ServiceNow after struggling with high licensing costs and complex administration.
Results:
- 35% reduction in annual ITSM operating costs
 - Go-live in just 12 weeks using ITIL-aligned out-of-the-box processes
 - Extended self-service to HR and Finance without additional portal fees
 
Financial Services Firm Reduces Costs and Compliance Risk
A regional financial services provider replaced ServiceNow to control spiralling licensing and consultancy expenses.
Results:
- 40% lower ITSM licensing costs
 - Smooth rollout to HR and Facilities under a single site license
 - Simplified audits with fully traceable, compliant workflows
 
Global Manufacturer Gains Agility and Cuts Consultancy Spend
A global manufacturing company switched to ASM to eliminate its dependency on ServiceNow-certified developers.
Results:
- 50% reduction in annual consultancy costs
 - New workflows deployed in weeks instead of months
 - Empowered in-house teams to design and automate processes independently
 
Public Sector Organisation Simplifies ESM and Improves Adoption
A government department found ServiceNow’s modular pricing and upgrade complexity unsustainable.
Results:
- Successful enterprise rollout within 10 weeks
 - ESM expanded across HR and Finance with no extra cost
 - Reduced upgrade time and improved user satisfaction with an intuitive portal
 
Ready to Compare and See Alemba Service Manager in action?
Call our Sales team: +44 (0)203 479 7900
Frequently Asked Questions
Q: Is Alemba a cost-effective alternative to ServiceNow?
A: Yes. Alemba Service Manager (ASM) delivers the same enterprise-grade ITSM and ESM capabilities as ServiceNow, but with a simpler and more affordable licensing model. With predictable costs and a site licence that includes unlimited self-service, organisations typically reduce total cost of ownership by up to 40%.
Q: How quickly can we implement Alemba compared to ServiceNow?
A: Most organisations go live with Alemba in just a few weeks using ITIL-aligned, out-of-the-box processes. This rapid deployment avoids the lengthy, complex, and costly customisation projects often associated with ServiceNow implementations.
Q: Do we need developers to build or change workflows in Alemba?
A: No. Alemba’s intuitive, drag-and-drop workflow designer allows analysts and process owners to create and adapt workflows without writing any code. This no-code flexibility saves time, reduces costs, and removes reliance on specialist ServiceNow developers.
Q: Can we extend service management beyond IT without extra portal fees?
A: Yes. Alemba’s enterprise site licence covers unlimited self-service access across departments such as HR, Finance, and Facilities. You can expand your service management capabilities without paying additional per-portal or per-user charges.
Q: Who is Alemba best suited for?
A: Alemba Service Manager is ideal for mid-enterprise organisations with 1,000+ employees that need enterprise-level functionality without the cost or complexity of ServiceNow. It’s particularly well-suited to healthcare, local government, financial services, and other regulated industries.
				